Merchants who sell online still makes common mistakes with payment processing. Online shopping gives everything we want on time and makes it more convenient to shop when we are too busy. Going to mortar store and buying stuff is now traditional method when each and every product & services is available on the web.
As every merchant wants to grow their business at radiantpay pushes all possible opportunities to avoid hurdles in your online payment processing. Many merchants face the problem of heavy bounce rate due to outdated payment option at your checkout page and leave your website before buying.
So, here you are making these mistakes
Login Account - while your customer is trusting by you online, why you are forcing them to create an account for buying. Setting up an account only for one purchase is just you losing your potential customer. When you ask the customer to create an account, you are asking them to fill more personal details as it just elaborates the whole buying process and can irritate customers. If possible give them an option to buy without creating an account.
Unsafe payment processing - you want to reassure your customer that their sensitive information is safe and secure. Make the entire security step necessary to protect the personal information. As it the matter of hard earned cash of your customers so you need to be extra careful and keep the data safe and secure.
Lack of Customer Support - Dead customer support can lead you low conversation rate. Give complete customer support and make the customer feel that you care for their interest and customer satisfaction is your business prior task. To make the sound image you need to give a quick response with the problem solved. Don't be let your customer wait for long as it will break down the trust and you will lose the customer.
Limited Payment Option - only one or two payment option can dissatisfy the customer to pay online. Customer wants diverse payment option which they trust to make an online payment. They want to pay online with the varied payment option. A recent study shows that 40% of customer bounces back because they don't find preferred payment option.
Poor Product Cataloging - product image and description is key ingredients that your customer will look and attract. When they don't find sufficient information and proper cataloging of product they may bounce back. Make your product description vast that elaborated the complete selling point and answers the entire question about the product.
About Us - Pratik D Writer of this article co-associated with Radiantpay and Business Development, Passionate writer on various payment processing services.